OPPORTUNITY ASSESSMENT AND MARKET RESEARCH

Southeast Asia’s high-growth markets are attractive. ASEAN Business Partners is the best navigator to help enter the region and unlock its potential for your business. Our role is to help you understand the regional and country landscape, the industry dynamics, and the size of the opportunity.

This will include

  • industry structure and competitive landscape
  • consumer behavior and relevant trends
  • potential size of the market
  • product-market fit
  • relevant regulatory, taxation, and legal matters
  • operational, legal, and financial risks and barriers to entry
  • the most feasible structures given your preferred parameters on commercial (sales & marketing), sourcing, and control

For our digital partners, Product-Market Fit studies are critical. In order to succeed, a clear value proposition that satisfies the needs of the market and the targeted customers is imperative. The study includes understanding the top competitors, quantifying the size of the prize, choosing the right segment to focus on, and identifying the price point that customers are willing to pay.

We have an extensive range of market research services to help you dive deeper into specific topics. Learn more about our Market Research solutions.

Based on research findings, we will evaluate the opportunity and recommend the best country/countries to enter based on your goals and capabilities. Country visits to connect you with key policymakers, regulators, and subject matter experts can also be arranged.

Contact us and we’ll send you a sample report. If you prefer, book a call to learn how we can help assess your opportunity in the region.

REQUEST A SAMPLE REPORT

     

    Fundamentally, strategy is about choice – a “fork-in-the-road” kind of choice where the stakes are high and turning back is not easy. Options and trade-offs need to be considered, debated and well understood.  

    Picture of Sumit Dutta

    Sumit Dutta

    Founder & CEO
    ASEAN Business Partners

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