Our recommended strategy will include but may not be limited to the following:
Marketing and Business Development Strategies
Choosing the right PartnerIn some markets/industries, it might be advisable for you to work with a local partner. We will help you find the right one. This is an area where international companies usually make mistakes – and this can cost you dearly. We will identify, vet, and connect you with the right local partners who are aligned with your values, and are well-placed to bolster your business in the country. Our partner development strategy includes:
Regulatory ComplianceRegulation in these markets can be opaque and difficult to decipher. Our local experts help you navigate the regulatory environment in each market. We identify critical regulations and policies that are relevant to your industry and/or product, and that may impact your business. This could include but may not be limited to:
Fundamentally, strategy is about choice – a “fork-in-the-road” kind of choice where the stakes are high and turning back is not easy. Options and trade-offs need to be considered, debated and well understood.