If you are a digital solution company looking to enter ASEAN, but reluctant to add to fixed costs by setting up expensive offices/sales centres in multiple countries, we can be your distribution and sales partner in these markets.
We have strong relationships with our end clients in ASEAN, and we work with them as their digital transformation experts. As their trusted advisor, we provide guidance to them on how they should progress along their digital transformation journey, and the technology solutions they should consider adopting to keep them relevant in an increasingly digital world.
Our sales process involves the following:
Evaluating Cutting-Edge Technologies:
We search for revolutionary new solutions that can optimise each functional department within organisations, such as cybersecurity, digital banking, supply chain, sales enhancement and more.
Customer Targeting Strategy:
Our team assesses the ASEAN markets, analysing the appropriate target customers for our digital partners and evaluating the benefit which your product brings to these clients.
We have strong relationships with top corporate clients in each market, including banks, insurance companies, fintechs, FMCGs and more. Our in-country sales team initiates the sales process by connecting with the relevant decision makers in the companies we have identified as targets. We explain to our clients the benefits of your product, and we schedule time for presentations and demos to their senior management and decision makers.
Sales and Post-sales Relationship Management:
Our in-country sales specialists manage the end-to-end sales process on your behalf. We are reliant on our partners on technical aspects such as technical specification, Q&A etc, but we manage the rest of the sales process including connecting with the client at multiple different levels, identifying potential roadblocks and following up with the client to complete the sale.
Helping End-Customers Leverage These Platforms:
We hand-hold end customers through the entire product implementation. We continue to manage all RM activities with end-customers post deal-closure. This reduces the time & investment required of our partners and creates opportunities for repeat-business generation.
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Fundamentally, strategy is about choice – a “fork-in-the-road” kind of choice where the stakes are high and turning back is not easy. Options and trade-offs need to be considered, debated and well understood.