Though growth opportunities abound across ASEAN,  each market has its own nuances, be it consumer behaviour, local regulations or ways of doing business. It is imperative to thoroughly understand each market, and evaluate which one(s) are the best strategic fit. Our work involves understanding ther current state of affairs, analysing the landscape and industry dynamics, and evaluating the size of the opportunity. This will include:

• industry structure and competitive landscape
• consumer behavior and relevant trends
• potential size of the market
• product-market fit
• relevant regulatory, taxation, and legal matters
• operational, legal, and financial risks and barriers to entry
• the most feasible structures given your preferred parameters on commercial (sales & marketing), sourcing, and control

With our extensive network in both private and public sectors, we can also inform your company of the latest government plans, policies, and directives including tax concessions. We have an extensive range of market research services to help you dive deeper into specific topics.

Learn more  about our Market Research solutions.