How to (Not) Fail in ASEAN Next time when you pick up a breakfast sandwich and chai latte at a Starbucks in Indonesia, spare a thought for the vanishing old Subway or the once fiery Nando’s. Western fast-food chains have consistently been unsuccessful in either changing local taste buds or adapting themselves to local palate… Continue reading How to (Not) Fail in ASEAN
Drones to aid ASEAN’s flight into uncharted territories From food delivery, medicine carriage, and pest control, drone usage could help open business opportunities. Indonesians discovered the real benefit of operating drones during the pandemic. A group of drone enthusiasts used these unmanned aerial vehicles to deliver contactless medicines and food to patients isolated at home. In… Continue reading Drones to aid ASEAN’s flight into uncharted territories
AgriTech To Bring The Digital Edge to Farming Technological innovation in agriculture could help attract younger talent and make farming more efficient. Fewer youngsters are pursuing farming as a profession compared to previous generations across the world. In Indonesia, only 23% of the country’s 14.2 million people, aged between 15 and 24 years, worked in the… Continue reading AgriTech To Bring The Digital Edge to Farming
It’s personal: Cyber Frauds on the rise Newer tech, more people transacting online are giving cybercriminals newer avenues to launch personalised and innovative attacks. In March this year, the world woke up to a crypto heist, a coordinated cyberattack on the popular play-to-earn non-fungible token (NFT)-based game Axie Infinity, where attackers pocketed over $600 million… Continue reading It’s personal: Cyber Frauds on the rise
Vietnam’s imminent IT boom Vietnam’s status as a rising star has been further propelled by its handling of the pandemic. And while its trade balances, manufacturing prowess and social indicators have all been impressive, it is the information technology sector that has been shining the brightest. The communist state is in midst of an IT… Continue reading Vietnam’s Imminent IT Boom
Digital business prospects in Indonesia Globally, the pandemic has fast forwarded the adoption of digital technologies and nowhere does this ring truer than the emerging nations of ASEAN. The fact that digital transformation is crucial for business longevity has been accepted for some time now, but the stay-at-home restrictions accelerated the need and justification for… Continue reading Digital Business Prospects in Indonesia
How to (not) fail in ASEAN Next time when you pick up a breakfast sandwich and chai latte at a Starbucks in Indonesia, spare a thought for the vanishing old Subway or the once fiery Nando’s. Western fast-food chains have consistently been unsuccessful in either changing local taste buds or adapting themselves to local palate… Continue reading How to (Not) Fail in ASEAN
Social Commerce a Must-Do to Reach Southeast Asian Consumers In Vietnam, an Instagram influencer with 252,000 followers is offering women a US$130 course to learn how to pose for pictures. These women in Hanoi have taken up this learning module not just to look good on social media but to attract brand partnerships. There… Continue reading Social Commerce a Must-Do to Reach Southeast Asian Consumers
